Thursday, June 04, 2009

eCommerce publishing heats up down-under

Earlier this year we started getting a new daily online newsletter in our email inbox called Digital Media.
It styled itself 'Australia's journal of the new media revolution' and with a daily pdf edition, original stories written by respected IT journo - Natalie Apostolou, and a web-site featuring all the polish of publisher Reed Business Information, the future looked bright.
But something seems to have gone wrong.
The daily email hasn't appeared for a while and visitors to www.digital-media.net.au will find that some of the links aren't working and the content hasn't been updated for weeks.
Publishing is a tough market, and particularly online, where the barriers to entry are mininal.
A good example is online retailing. Australia now has two new online publications focussed on the sector. The first is www.eTailToday.com.au, published by the same people at Octomedia who produced Inside Retailing.
eTailToday offers a free daily email newsletter, but the content appears to be all recycled and produced from web feeds. There doesn't appear to be any actual journalism involved.
There is definitely some original material at the other new player, published by two Melbourne men -Nathan Huppatz and Mark Freidin.
Launched this week at Internetretailing.com.au the service targets much the same market as etailtoday.
Internetretailing.com.au looks to have some good content and so, even though it overlaps with what we do here at Australia's first, original and still the best ecommerce publication in the land - our eCommerce Report - we wish the newbies well.


3 comments:

Nathan Huppatz said...

"Australia's first, original and still the best ecommerce publication in the land"

:) I like that!

Thanks for the good wishes, I think we will all help the industry in Australia.

Nathan

Mark Freidin said...

Thanks for the kind words. We want to help nurture and grow the industry in Australia.

Mark

Anonymous said...

You might be the first and from the look of your website you are. Don't you think it's time you upgraded?